Invesque is a publicly-traded real estate investment company focused on acquiring income-producing healthcare properties throughout North America. Traded on the Toronto Stock Exchange, Invesque came to Prolific in need of redefining their brand and reaching more investors. With a refined leadership team, board of directors, and an enhanced investment thesis, Invesque needed to alert the market of these important changes.


Invesque executed a company-wide renaming and rebranding effort; far beyond simply updating a logo. Invesque repositioned the entire company around its team members’ unique qualities. Through this process, Invesque emerged as a leading real-estate company ready to change the healthcare sector for good. The brand overhaul manifested itself in investor-relations materials, marketing and event collateral, a new website, culture initiatives, and more.

  • On the heels of its rebrand, Invesque grew the size of its portfolio by more than 5x in 4 years.
  • Invesque subsequently became the #1 fastest growing REIT in the United States (IPO to Q4 2019).
  • More than quadrupled its Gross Asset Value in 4 years.
portfolio growth in 4 years
fastest growing REIT in the United States
its Gross Asset Value in 4 years

“The leaders at Prolific helped us articulate the true soul of our organization. They took our vision, our capabilities, our approach, and our strengths and leveraged them into strategies and a brand that accurately reflects all we do. This process was a critical aid to our rapid growth. They’re a trusted partner and one we’ll continue to call upon in the future.”

Adlai Chester, Chief Investment Officer, Invesque

Prolific is the growth firm. We help emerging organizations maximize their revenue, relevancy, and impact through strategy, performance, and capital.