Invesque is a publicly-traded real estate investment company focused on acquiring income-producing healthcare properties throughout North America. Traded on the Toronto Stock Exchange, Invesque came to Prolific in need of redefining their brand and reaching more investors. With a refined leadership team, board of directors, and an enhanced investment thesis, Invesque needed to alert the market of these important changes.
Invesque executed a company-wide renaming and rebranding effort; far beyond simply updating a logo. Invesque repositioned the entire company around its team members’ unique qualities. Through this process, Invesque emerged as a leading real-estate company ready to change the healthcare sector for good. The brand overhaul manifested itself in investor-relations materials, marketing and event collateral, a new website, culture initiatives, and more.
- On the heels of its rebrand, Invesque grew the size of its portfolio by more than 5x in 4 years.
- Invesque subsequently became the #1 fastest growing REIT in the United States (IPO to Q4 2019).
- More than quadrupled its Gross Asset Value in 4 years.
“The leaders at Prolific helped us articulate the true soul of our organization. They took our vision, our capabilities, our approach, and our strengths and leveraged them into strategies and a brand that accurately reflects all we do. This process was a critical aid to our rapid growth. They’re a trusted partner and one we’ll continue to call upon in the future.”
Call or email:
Prolific is the growth firm. We help emerging organizations maximize their revenue, relevancy, and impact through strategy, performance, and capital.