Prolific is the growth firm for what’s next...

If you’re a business or impact leader hungry for more of what matters most to your organization, we’ve been waiting to partner with you. We help leaders like you make more money, become more well known, and maximize the impact of why you exist. Let’s get to work.

Questions

Answers (for your due diligence)

What is a growth firm?

A growth firm is focused on one thing: aggressive gains against the growth metrics that matter most to you. Growth firms ignore vanity metrics, are slow to sell pre-packed deliverables, and are relentless toward thinking of new ways to expand your influence. We are your Growth Partner for what’s next, your biggest problem, your most important opportunity, and your toughest competitors. We maximize your revenue, relevancy, and impact.

Do you have an industry focus?

Our process is industry agnostic, and our partners prefer it this way. This is how we shed industry paradigms and strategize boldly on your behalf. However, we have achieved consistent results for consumer packaged goods brands, national non-profits, banking & finance, energy, higher education, and more.

What sort of ROI is typical?

It’s impossible to accurately predict ROI until we are fully immersed in a partnership. Our best results have come after we’ve fully researched the landscape our partners find themselves in. Our growth practices have yielded aggressive gains exceeding 600+% revenue growth, market-share capture in excess of 6x, millions of dollars in donation increases, 2x EBITDA growth, and brand awareness leaps from the bottom of the pack to the top. As your Growth Partner we’re ready to tackle the growth goals you’re ready to exceed.

How long have you been doing this?

Our growth practices began by partnering with telecommunications giant Ameritech in the mid-’90s. In the 30 years to follow, we’ve expanded our practices across industries and timezones to better serve our partners’ growth.

What will this partnership look like?

Prolific spends significant time, energy, and resources to ensure every one of our partners is fully equipped to achieve their growth goals. While a partnership is an investment from both parties, the impact from our strategies will be remembered far after the initial investment is forgotten.

Values that Guide Us

Values

We practice respect. We believe all people deserve dignity, should feel heard, and be seen.

We nurture relationships. They drive everything we do. We want to continuously build trust and friendships with our partners.

We are resilient. Adversity is promised; solutions are possible. We push through when times get tough and come out stronger with you because of it.

Mission

Unlock opportunities and possibilities for growth-minded leaders.

Vision

A more abundant and generous world.

Prolific History

Our history is dated back to 1987 when we began providing strategic planning and advertising sales strategies to enterprise-level clients. Since then, we’ve sold to media giants and acquired and started a handful of companies. Along the way, we formed Prolific to combine our marketing experience with growth strategy and growth capital to give our partners all they need to exceed their growth goals.

1987
Rutter Communications co-founded by 
Brad Benbow
1990s
Rutter becomes a national cable-TV representation firm leader with offices coast to coast
1996
Rutter begins to work with telecommunications giant Ameritech on growth and strategic planning
2000s
Rutter begins sale of markets to Comcast, Time Warner, and other telecom leaders
2003
JDA Worldwide, a full-service marketing agency 
co-founded by Brad Benbow, begins operations
2013
JDA appears on the Inc. 5000 list of fastest-growing companies in the US
2015
Conquer, a full-service paid media agency, launches out of JDA
2017
JDA re-appears on the Inc. 5000 and is named the #2 fastest-growing company by the Indianapolis Business Journal.
2019
Prolific launches as the parent company to JDA and other portfolio companies, acquires South Carolina based Chernoff Newman
2020
Prolific HQ opens in downtown Indianapolis, winning multiple awards for the design of the office space.
2021
Prolific featured in Top 10 of Indiana Chamber’s Best Places to Work list, and Chairman and CEO Brad Benbow named a finalist for EY’s Entrepreneur of the Year
2022
Prolific lands on the Inc. 5000 for the sixth consecutive year and is again named one of Indiana’s top employers

Prolific People

Meet the team that’s relentless in achieving your greatest growth goals.

Abi Fairbrother
Abi Fairbrother, Data Visualization Specialist
Adam Bernstein
Adam Bernstein, SVP, Charlotte General Manager
Alana Cowan
Alana Cowan, Account Strategist + Planner
Alex Hagg
Alex Hagg, Media Planner & Buyer
Alicia Broughton
Alicia Broughton, PR/Social Media Specialist
Almera Mahmood
Almera Mahmood, Chief Financial Officer
Amanda DeWeese
Amanda DeWeese, VP, Public Relations Director
Amber Burkhead
Amber Burkhead, Senior Graphic Designer
Anna Madden
Anna Madden, Project Manager
Annie McKinney
Annie McKinney, Public Relations Coordinator
Anthony Pereira
Anthony Pereira, Full Stack Developer
Ashton Compton
Ashton Compton, Publicist
Austin Bange
Austin Bange, Senior Web Developer
Becky Delph
Becky Delph, Account Executive
Becky Elam
Becky Elam, Media Buyer
Bobby Brooks
Bobby Brooks, Associate Director of Technology
Brad Benbow
Brad Benbow, Chief Executive Officer + Chairman
Brandon Travis
Brandon Travis, Sr. Director of Technology & Web Strategy
Brent Barbee
Brent Barbee, President of Conquer
Brent Edmonsdon
Brent Edmonsdon, Project Coordinator
Brent Huffman
Brent Huffman, Chief Creative Officer
Bruce Jacobs
Bruce Jacobs, SVP, Orlando General Manager
Caitlen Ferrigan
Caitlen Ferrigan, Project Manager
Cammie Dare
Cammie Dare, Ad Ops Manager
Carrie McCament
Carrie McCament, CEO of Chernoff Newman
Catherine Ramirez
Catherine Ramirez, PR/Social Media Manager
Chance Benbow
Chance Benbow, Chief Executive Officer, JDA
Chardonnay Ismail
Chardonnay Ismail, Client Engagement Manager
Chris Collesano
Chris Collesano, Media Director
Chris McNeely
Chris McNeely, Director of Strategy
Christina Burch
Christina Burch, Publicist
Cindy Warren
Cindy Warren, VP of Strategy
Colton Jackson
Colton Jackson, Help Desk Technician
Connor Bryant
Connor Bryant, Junior WordPress Developer
Courtney Black
Courtney Black, Director of Account Strategy + Planning
Courtney Cook
Courtney Cook, Executive Assistant to the President of JDA
Courtney Thompson
Courtney Thompson, Media Buyer / Planner
Dan Lidwin
Dan Lidwin, Sr. Account Manager
Danielle Salley
Danielle Salley, Associate Interactive Director
Dave Neff
Dave Neff, Chief Growth Officer
David Anderson
David Anderson, Vice-Chairman of Chernoff Newman
David Campbell
David Campbell, COO, Vice-Chairman of Chernoff Newman
Drew Ludwig
Drew Ludwig, Web Developer
Elizabeth Bareman
Elizabeth Bareman, Sr. Account Manager
Elizabeth Rogers Prim
Elizabeth Rogers Prim, Associate Creative Director, Art
Elizabeth Wynn
Elizabeth Wynn, VP, Client Engagement Director
Elizabeth Yarborough
Elizabeth Yarborough, PR/Social Media Manager
Emily Lee
Emily Lee, Web Designer
Emily Nicastro
Emily Nicastro, Account Manager
Emily Poff
Emily Poff, Head of People and Talent
Erin Green
Erin Green, Director of Operations
Erin McBride
Erin McBride, Account Supervisor
Evann Bishop
Evann Bishop, VP of Strategy + Growth
Fenton Overdyke
Fenton Overdyke, VP, Research Director
Grace Landsen
Grace Landsen, Talent Coordinator
Grace Singingheart
Grace Singingheart, Interactive Project Manager
Hampton Miller
Hampton Miller, Account Supervisor
Heather Price
Heather Price, President of Advertising
Isaac Beaverson
Isaac Beaverson, Brand Designer
Jacob Chalk
Jacob Chalk, Marketing Data Analyst
Jae Dollason
Jae Dollason, Art Director
Jenna Bergvall
Jenna Bergvall, Producer
Jenny Osborne
Jenny Osborne, Director of Strategy
Joe Parker
Joe Parker, VP, Digital Experience
Johnnie Moore
Johnnie Moore, President, JDA
Jonathan Vessely
Jonathan Vessely, Associate Creative Director
Jordan Eddy
Jordan Eddy, Finance Manager
Katie Brewer
Katie Brewer, PR Specialist
Katie Pool
Katie Pool, Associate Account Strategist and Planner
Kennady Livers
Kennady Livers, Social Media Specialist
King Lumpkin
King Lumpkin, CEO of Prolific Capital
Krina Desai
Krina Desai, Senior Account Executive
Kristi Neville
Kristi Neville, Vice President of Brand
Kristine Deininger
Kristine Deininger, Creative Director
Lauren Glancy
Lauren Glancy, Digital Marketing Specialist
Lauren Hawk
Lauren Hawk, Copywriter
Lauren Oosterlinck
Lauren Oosterlinck, Copywriter
Lee Bussell
Lee Bussell, CEO of Chernoff Newman
Lucy Rios
Lucy Rios, Copywriter
Luke Holland
Luke Holland, Sales Enablement Specialist
Mark Duffy
Mark Duffy, EVP of Public Affairs
Mark Hubman
Mark Hubman, Ad Operations Specialist
Matt Wille
Matt Wille, Designer
Melissa Nystrom
Melissa Nystrom, Sr. Publicist
Melody Matzdorff
Melody Matzdorff, Chief of Staff
Michael Saalman
Michael Saalman, Brand Designer
Mitch Acton
Mitch Acton, Motion Graphic Designer
Monique Holland
Monique Holland, Media Coordinator
Morgan Day
Morgan Day, Executive Assistant
Morgan Kinkead
Morgan Kinkead, Executive Assistant to CEO
Natalie Mubarak
Natalie Mubarak, Account Manager
Nell Warthen
Nell Warthen, Art Director
Peter Lamotte
Peter Lamotte, President of Public Relations
Phillip Wilkins
Phillip Wilkins, Designer
Prussia George
Prussia George, CFO at Chernoff Newman
Rick Nash
Rick Nash, Chief Advisor to the President & CEO, VP
Rick Silver
Rick Silver, Vice-Chairman
Rob Anderson
Rob Anderson, Motion Designer
Ryan Brown, Director of Public Sector
Ryan Mitchell
Ryan Mitchell, Director of Ad Operations
Santana McIntosh
Santana McIntosh, Financial Coordinator
Sara Lewis
Sara Lewis, Director of Buying
Sarah Beaverson
Sarah Beaverson, Copywriter
Sarah Makin
Sarah Makin, Head of Public Relations, VP
Sarah Rodriguez
Sarah Rodriguez, Associate Director, Digital Experience
Savannah Scott
Savannah Scott, PR Coordinator
Seth Grutz
Seth Grutz, Account Manager
Shanica Johnson
Shanica Johnson, Sr. Account Manager and Strategist
Shelby Cook
Shelby Cook, Account Manager
Shelby Hayes
Shelby Hayes, Associate Digital Buyer
Stephanie Meyer
Stephanie Meyer, Ethos + Logistics Manager
Susan Trulock
Susan Trulock, Payroll and Benefits Manager
Taylor Heath
Taylor Heath, Executive Assistant
Teah Rushing
Teah Rushing, Digital Designer
Tiffany Bastian
Tiffany Bastian, Office Coordinator
Tommy Carlsen
Tommy Carlsen, Strategy Analyst
Tony Miranda
Tony Miranda, Business Development Executive
Trevor Baker
Trevor Baker, Associate Creative Director, Copy
Ty Benbow
Ty Benbow, Strategist / Researcher / Writer
Tye Price
Tye Price, EVP of Brand Strategy
Tyler Hernly
Tyler Hernly, Chief Strategist
Tyler Kniess
Tyler Kniess, Market Research Analyst
Union Williams
Union Williams, Vice President of Account Services
Whitney Burt
Whitney Burt, Financial Analyst
Wyatt Gantz
Wyatt Gantz, Associate Account Executive
Zeke Fredrickson
Zeke Fredrickson, Associate Graphic Designer